Social Media Outreach Coordinator

Oregon Department of Fish and Wildlife

I run the agency’s social media, including Facebook, Twitter, Instagram, Pinterest and Snapchat, where I engage with fans and followers around the agency’s mission to protect and enhance Oregon’s fish and wildlife and their habitats for use and enjoyment by present and future generations. I create, curate and post content that highlights hunting, fishing and wildlife-viewing opportunities around Oregon. I monitor social channels for relevant online conversations relating to ODFW’s mission as well as key issues that impact Oregon’s fish, wildlife and accessible spaces. I monitor metrics to determine digital growth and reach as well as where the agency can best connect with stakeholders and residents of the state of Oregon. I work closely with public affairs to coordinate information about fish and wildlife and to distribute it across multiple platforms to reach a wider audience. I develop digital strategy and work closely with marketing and education teams to use all relevant communication techniques to communicate more effectively with Oregon residents and stakeholders.

Key skills: Writing, social media management, editing, photography, video editing, Photoshop, analytics analysis, research, digital strategy design and multi-platform storytelling.

Director of Digital Content

Chicago Public Media

I managed a team of six web producers who produced, edited and curated digital content for WBEZ.org and Chicago Public Media. I managed and created digital strategy for a variety of social networks, including Facebook, Twitter, Instagram, Storify, SoundCloud and Tumblr. I oversaw digital content from our reporting wing, CityRoom, and our daytime conversation radio. I oversaw Curious City, which is a news-gathering experiment designed to satisfy curiosities about Chicago. I also oversaw our podcast network at WBEZ, building strategy for using podcasts as a digital delivery platform for all manner of storytelling from our reporters and producers at WBEZ.

Director of Digital Content

KTUU-TV Channel2

Anchorage, Alaska Area

I oversaw all the digital operations of KTUU.Com, the web site of KTUU Channel 2, the NBC affiliate in Anchorage, Alaska. My list of responsibilities included a role on the management team, oversight of KTUU.Com, GoToAk.Com, SpeakUpAlaska.Com, building-wide training in new media, analysis, reporting for web, editing, social media strategy, training, community outreach and managing a staff of six extremely talented online journalists.

Digital Manager of the Missoulian Newspaper

Lee Enterprises

Missoula, Montana Area

Oversaw Missoulian.Com and Missoula.Com and all digital projects for the Missoulian newspaper, including newsroom online projects and digital sales campaigns. Served on the newspaper’s management team. Newspaper trainer in new technology, video and sound production, social networking and blogging. Created the award-winning beer blog, GrizzlyGrowler.com.

Multimedia Reporter

Missoulian/Ravalli Republic

Missoula, Montana Area

Hired as online writer, videographer and producer for Missoulian.Com. Created video and print content based on local news, people and places.

Multimedia Reporter

Gannett / Statesman Journal

Salem, Oregon

Hired to cover Marion County and the city of Keizer. Created and wrote Will Blog For Beer, a blog dedicated to the growing microbrew industry in the Northwest. Worked as a videographer and established the first social media presence for the newspaper.


The Oregonian

Portland, Oregon Area

I worked as a general assignment reporter covering breaking news, Clackamas County and Oregon City as well as features and community stories. I was one of the first reporters to post stories directly to the web site.


Kyiv Post

Kiev, Ukraine

Covered national and international politics, business, culture and arts as well as reported on the presidential race that led up to the Orange Revolution.



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